- Upscale Publication the Latest Launch for Poker Pro Media

The most trusted name in poker is coming to Canada. Industry leader Poker Pro Media is adding another title to its stable of worldwide poker publications, Poker Pro Canada.

The Canadian edition of Poker Pro will get to the heart of Canadian poker every month with in-depth articles and reporting on the growing poker scene in Canada, including profiles of top Internet and "live" players and moneymaking tips from the country's most successful pros.

"Some say this is a time of contraction for print media, but we're bullish on the Canadian market," said Poker Pro Canada Executive Editor John "Johnny Quads" Wenzel. "The game is exploding in Canada and we intend to provide enthusiasts with a slick, upscale magazine that will be fun to read and will also improve their bottom line at the tables."

Poker Pro Canada joins the Poker Pro Media family, which includes seven successful titles worldwide, including the U.S. edition of Poker Pro magazine (http://www.pokerpromagazine.com) - one of the top three poker publications in the world in circulation - Poker Pro Europe and Online Poker Pro, the largest publication devoted to Internet poker.

Beginning in March, Poker Pro Canada will be found every month in bookstores such as Indigo/Chapters and major retailers 7-Eleven, Petro Canada, Shoppers Drug Mart, A&P, Loblaws, Walmart and Costco. The magazines will also be available in all poker rooms from coast-to-coast and will be a major presence at Canada's biggest poker events.

The magazine is being launched just in time for the lead-up to next summer's World Series of Poker, which is expected to shatter records. The website http://www.pokerprocanada.com will be launched in the coming weeks.

Whether it's a behind-the-scenes article on Daniel Negreanu, an in-depth look into the mindset of inaugural "November Nine" member Scott Montgomery or a feature on the table antics of Gavin Smith, Poker Pro Canada will not only delight poker aficionados of all ages and skill levels but cater to the advertiser as well.

Canada is home to some of poker's elite, hundreds of world-class players and thousands of likable characters. This is the magazine for them, and it will be an essential part of any player's collection, whether it's the aspiring pro or the recreational player who just likes watching poker on television.

Inside each issue, readers will find a "full house" of poker-related material. Whether it's an interview with tournament phenom Nenad Medic, an article featuring a popular poker travel destination, tournament reports and analysis or profiles of our famous poker-playing personalities, like Jennifer Tilly, PP Canada will have it all. Strategy, tactics, winning secrets and poker accessories too - Poker Pro Canada will have it covered.

"The Canadian poker scene is fascinating, but it doesn't get a lot of publicity. We're going to change that," said Wenzel: "Poker Pro Canada will be a magazine players will be proud to have on their coffee tables."

Poker Pro Media, parent company of Poker Pro, Online Poker Pro and Poker Pro Europe magazines, was established in 2004 and now has seven titles worldwide that every month bring readers up to speed on the major happenings in the poker world. As an industry leader, the Poker Pro Media family of publications provides readers with an entertaining and informative mix of poker-related news, pro profiles, event reports and strategies. Visit Poker Pro at PokerProMagazine.com. Visit Poker Pro Canada soon at http://www.pokerprocanada.com.

    
    For interviews or more information please contact:
 
    Will Jordan
    Sr. VP of Sales and Marketing
    Poker Pro Media
    Phone: +1-954-421-4991
    Fax: +1-954-697-0271
    E-Mail: 
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    Derrick Oliver Dewan
    Sales and Marketing - Canada
    +1-248-757-4209
    
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    Brendan Murray
    
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    +353863057469

Source: Poker Pro Media